tells a story.
That’s the loop PointsPlex runs for you.
Stop leaking revenue. Start building loyalty.
PointsPlex connects your POS, online store and customer data. Every purchase earns points, every return visit is recognized, and every regular becomes measurable, recurring revenue.
No credit card required · Setup in 24 hours · Cancel anytime
Coffee / Retail / Hospitality / Fitness / Restaurants / Barbershops / Grocery / Beauty / SaaS / Coffee / Retail / Hospitality / Fitness / Restaurants / Barbershops / Grocery / Beauty / SaaS /
01The problem
Your revenue is leaking through three critical gaps.
68%
One-time buyers
The retention crisis
68% of customers never return after their first purchase. You spend thousands acquiring customers who vanish after one transaction, because nothing gives them a reason to come back.
5–7
Disconnected tools
The tool fragmentation
You juggle 5–7 disconnected systems. POS here, loyalty there, e-commerce somewhere else. Data lives in silos, so no one sees the whole customer.
$243K
Avg. annual loss
The revenue blindspot
Without unified analytics you are guessing. You can’t see which customers are about to churn or which campaigns actually drive profit.
02The film
Buy. Earn. Return.
Refer. Repeat.
Sixty seconds, with narration, on how a single purchase turns into a regular, an advocate and a recurring line of revenue.
03What the big brands know
The biggest brands already run on loyalty.
~60%
of Starbucks’ US company-operated revenue came from Rewards members.
Starbucks, fiscal 2025
$13B+
spent by those Rewards members in a single year.
Starbucks, fiscal 2025
25–95%
more profit from just a 5% increase in customer retention.
Bain & Company
Until now, that kind of program meant an in-house team and a custom build costing hundreds of thousands. PointsPlex starts at $99 a month.
04The solution
Three pillars. One platform. Infinite growth.
01 Retention
Keep customers coming back with intelligent automation: points and punch cards reward every visit, scratch cards make the next one fun, and automated win-back campaigns reach lapsed customers before they are gone for good. Smart dunning recovers failed membership payments.
02 Recognition
Make every customer feel valued: unlimited tiered memberships, birthday and anniversary rewards, AI-personalized offers, and VIP perks with early access. Your staff see the member at checkout, so recognition happens in person, not just in an email.
03 Revenue
Drive measurable profit with real-time data: an analytics dashboard, subscription billing, split payments and multi-currency, plus ROI tracking that attributes every return visit to the campaign that earned it.
05Reward systems
Three ways
to earn loyalty.
Mix and match reward mechanics that fit your business model. From points to punches to referrals, every interaction builds lasting connection.
Points balance
2,450 pts
Coffee purchase · Just now +45 pts
Only 50 points to your $25 reward
Points system
Classic earn-and-burn. Set earning rules that match your margins, so every reward pays for itself in the extra visits it creates.
Best for: Retail, Restaurants
Coffee rewards · 8/10 stamps
■■■■■
■■■□ FREE
2 more visits until a free coffee
Virtual punch cards Most popular
Digital stamp cards that live in your customer’s phone. Buy 9, get the 10th free, tracked automatically with no physical card to lose.
Best for: Coffee, Food, Services
You: +$25 · Friend: 20% off
Referral rewards
Turn customers into advocates. Reward both the referrer and the new customer, so growth compounds through the relationships your regulars already have.
Best for: SaaS, Fitness, Beauty
06In practice
What the loop does in practice.
Example scenarios by industry, modelled on typical loyalty-program results. They show the mechanism, not named clients.
Example · Boutique retail
up to +47% retention
Tiered perks give regulars a reason to come back before the season changes.
Example · Gym
up to +63% member retention
Win-back offers go out automatically the week a member’s visits start to drop.
Example · Barbershop
up to +73% rebooking rate
Points for booking ahead get clients to book their next cut before they leave the chair.
Example · Hotel
up to +58% repeat bookings
Direct-booking rewards beat the travel-site discount, so guests book with you.
Example · Subscription business
up to +89% annual revenue
One customer record across every channel shows who is about to churn.
Example · Restaurant
up to +58% app orders
Ordering in your own branded app earns points and skips delivery-platform fees.
Example · Grocery
up to +41% basket size
Personal digital coupons nudge each shopper toward a bigger basket.
Example · Fashion retail
up to +52% retention
Early access for VIP members turns each new drop into an event.
07Pricing
Simple, transparent pricing.
Start free. Scale as you grow. No hidden fees. Save 20% when you pay annually.
Starter
$99/month
Up to 1,000 members · Basic loyalty program · Email support
Growth MOST POPULAR
$299/month
Up to 10,000 members · Advanced gamification · Branded mobile app · Priority support
Enterprise
Custom
Unlimited members · AI predictions & analytics · Dedicated success manager · Custom integrations
Just starting out?
Essentials $29/month
One location · Up to 100 members · Points, rewards and a digital stamp card
08ROI calculator
Calculate your
revenue impact.
09From the blog
Playbooks for repeat revenue.
-
Paid loyalty memberships: how to turn regulars into recurring revenue
A paid membership turns your most frequent customers into predictable monthly revenue. The math, perk ideas by industry and a…
-
Punch cards, points, referrals or tiers: how to choose the right loyalty program
How often your customers buy and how much their orders vary decide the right loyalty mechanic. A practical guide with…
-
Why most first-time customers never come back (and 5 ways to fix it)
Most first-time buyers don’t leave because they were unhappy; they leave because nothing gave them a reason to return. The…
10FAQ
Questions, answered.
What is PointsPlex?
PointsPlex is a customer loyalty and retention platform for independent businesses. It connects your POS, online store and customer data so every purchase earns points, regulars move up tiers, and automated messages bring lapsed customers back.
Who is PointsPlex for?
Businesses that depend on repeat customers: cafés, restaurants, retail shops, salons and barbershops, gyms and studios, hotels, grocery stores and subscription businesses.
What loyalty programs can I run?
Points, digital punch cards, referral rewards, tiered status with point multipliers, paid memberships, and gamified rewards such as scratch cards, all in one program.
How much does PointsPlex cost?
Essentials is $29/month for one location and up to 100 members, Starter is $99/month for up to 1,000 members, and Growth is $299/month for up to 10,000 members; all save about 20% when billed annually. Enterprise is custom-priced. Every plan starts with a free 14-day trial and no credit card.
Does PointsPlex work with my POS?
PointsPlex connects to point-of-sale and e-commerce systems so purchases earn points automatically. Setup takes about 24 hours, and onboarding help is included.
How does a loyalty program increase revenue?
It turns one-time buyers into regulars. Bain & Company research found that a 5% increase in customer retention can raise profits by 25% to 95%, because returning customers buy more, cost less to serve and refer others.